THE FIGHT AGAINST CARBON
BYBI is declaring a fight against carbon. It is our goal to be the first carbon negative beauty brand, setting the standard for many more to come.
Our beauty regimes come at an invisible cost: carbon. You may not be able to see, touch or smell it, but you sure can feel it. Greenhouse gas emissions (including the gas carbon dioxide) released through human activity are responsible for 100% of climate change, causing an unprecedented rise in temperature across our planet that affects nature, wildlife and every single one of us.
The solution? Changing our everyday actions to significantly lower carbon (CO2) emissions. Reducing carbon and taking climate change action has never been more important.WE'RE IN A CLIMATE EMERGENCY
AS A BEAUTY COMPANY WE MUST ACT.
AS INDIVIDUALS WE MUST ACT.
AS A GLOBAL COMMUNITY WE MUST ACT.
The Bybi Pledge
NET ZERO BY
THE END OF 2020
We are aware that carbon is complex and for us to truly have an impact, we must first fully assess carbon across our entire supply chain. This extensive climate review is underway, but it’s a thorough process and making sure it’s accurate takes time. No stone is being left unturned.
Creating a comprehensive plan to tackle CO2 at BYBI takes time, but time is what we don’t have. We need action today as the severity of the situation continues to worsen.
We therefore pledge to be a net zero carbon brand by the end of 2020, meaning we will achieve carbon neutrality across our supply chain by balancing our carbon emissions with carbon removal. We’d also like to put right the wrong we’ve done so far and so will be offsetting all historic carbon emissions too.
Net zero will be achieved through carbon offsetting - a way to balance CO2 emissions by funding projects that remove CO2 emissions.
ACTUAL CARBON REDUCTION BY THE END OF 2021 ONWARDS
We know offsetting is not the answer, it’s a low impact, short-term action we can take today. Net zero gets us closer to our goal of being carbon negative, but it’s not enough. We must task ourselves to actually reduce our annual CO2 emissions and tax ourselves if we fail to do so.
We will be reducing our actual, total carbon emissions by making huge changes across our entire supply chain. We will pledge to a target in tonnes of reduced CO2 emissions and commit to you, our BYBI community, that we will hit this target.
Once our carbon pros have reviewed our supply chain and we know BYBI’s true footprint, we will be in a place to set aggressive annual CO2 reduction goals, with real life actions to make sure we meet them. More to follow.
CARBON COPY US, WE ENCOURAGE YOU.